Holden, Greg

Starting an online business for dummies - 2nd edition - xxii, 382 páginas: ilustraciones

Part I.- Starting your own online business.
Chapter 1.- Opening your own online business in the easy steps -- Chapter 2.- Setting your sights on sucess -- Chapter 3.- Your online business equipment list.
Part II.- Putting your web site to work.
Chapter 4.- Choosing your web host and design tools -- Chapter 5.- Organizing and designing your business site -- Chapter 6.- Adding content ans interactivity to your site -- Chapter 7.- Marketing to a worldwide audience.
Part III.- Promoting your online business.
Chapter 8.- Conducting E-Commerce on your site -- Chapter 9.- Service with a virtual smile -- Chapter 10.- Market, technical, and business research -- Chapter 11.- Advertising and publicity.
Part IV.- Law, security, and accounting.
Chapter 12.- Security for your commerce site -- Chapter 13.- Keeping it all legal -- Chapter 14.- Online business accounting tools.
The starting an online business for dummies internet directory, 2nd edition.
Part V.- The part of tens.
Chapter 15.- Ten ways to boost your online business -- Chapter 16.- Ten online commerce pitfalls to avoid -- Chapter 17.- Ten online business secrets.-

07645606889


MARKETING EN INTERNET
PAGINAS WEB--DISEÑO
COMERCIO ELECTRÓNICO
EMPRESAS DE NEGOCIOS--REDES DE COMPUTADORES

658.84 / H726