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Mastering the digital marketplace: practical strategies for competitiveness in the new economy

Aldrich, Douglas F.

Mastering the digital marketplace: practical strategies for competitiveness in the new economy - ew York: John Wiley & Sons, 1999 - xiv, 321 p.

ISBN: 0471345466

Subjects--Topical Terms:
COMERCIO ELECTRÓNICO
PROPIEDAD INTELECTUAL
MARKETING EN INTERNET

Dewey Class. No.: 658.00285 / A365

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